The First Line Lid

 

From time to time I receive an email asking about the details behind the designs of particular pieces of apparel. I was asked the other day about the First Line Lid. So, here goes…

The First Line Lid is a particularly special hat to me, as it is the first piece of PondRocket apparel that was designed. It was with this lid that I took the plunge into the hockey apparel world!

The hat itself if a pretty simple design. I wanted a “stretch-fitted” hat for looks, as well as offering flexible sizing for those who would like to purchase a hat online. I know that I am particular with my hats, so I wanted to solve some sizing concerns that fans may have in deciding whether or not to go with the lid.

Next I wanted to have colors that were coordinating with the basic feel of the brand, logo and website. I wanted a color that would appeal to many and still go with the gray 3-D logo…hence, the black hat. I also love hats that have contrast stitching, so I knew that I had to have that feature too!

Now, turn the hat over to look at the inside, and we get hockey specific. The first thing you’ll notice is the custom taping. The taping is the material that covers the panel seams. You’ll notice that the custom taping is in the universal design of the hockey skate lace. Non-hockey folks that I have shown this too look at it and don’t get it. And that is just the point of the PondRocket brand! If I have to explain it to you, the brand just isn’t for you.

Next is the under brim. I wanted to have something that acknowledged the Inaugural Season of PondRocket. When you walk into any NHL arena (or any arena nowadays) there are championship banners that hang from the ceiling. I thought that we needed to have a ”PondRocket Banner” to hang on the lid to celebrate the birth of the brand.

So there you have it. Those are the thoughts behind the first hat in the PondRocket line. If you like what you read and can think of anyone that might like to learn more, please feel free to share!
And don’t forget to get your First Line Lid today!